For a long time, there has been a gap between good-quality cosmetics, their availability in the Indian market and the expensive price tags. International brands offer innovative solutions and lead the trendsetter game. Local brands find it challenging to catch up with accomplished players and ultimately it’s the customer who pays the proverbial high price for it. That’s where Lenphor comes into the picture: Global-quality cosmetics and customized makeup products, priced for Indian market.
Lenphor is an Indian cosmetics brand with a wide range of makeup, skincare and beauty products. Since its launch in March 2020, Lenphor has been making significant inroads into the Indian cosmetic market with its brand proposition – ‘Premium quality cosmetics at affordable pricing’. Managing Director Mr. Mahendra Panjwani explains, “We have been contemplating this for quite some time. Our team has always been excited about the prospect of creating a brand nurtured on our turf. After extensive market research and analyzing top performers in the segment, we have confidently ventured into the production and marketing of our own Indian brand. We promise to deliver premium quality products that are at par with international standards but do not cost a fortune to our customers.”
The product range is broadly categorized into four segments – Face, Eyes, Lips and Nails. Face category introduces blush, primer, BB cream, fixer, foundation, compact, and loose powder products. For eyes, there are eyeliners (pen, pencil, liquid), eyebrow pencils, mascara, and kajal. Nail Lacquer currently has around 84 shades. To embellish your lips, Lenphor has a vivid line of lipsticks in bullet/liquid form featuring matte/gloss texture along with exquisite lip liners. There are around 24 shades of matte lipsticks and 18 shades of velvet lipsticks in the lips category. The fact that all Lenphor products along with their shade variants are made essentially to suit the Indian skin tone, gives it an edge over competitors. India’s global celebrity anchor and queen of raas, actress Simran Ahuja is Lenphor’s brand ambassador.
So why you should go for Lenphor? To begin with, Lenphor products are dermatologically tested, cruelty-free and vegan, to offer a guilt-free beauty experience. Super smooth texture is one of the distinguishing features of the products. You can choose from a scintillating variety of shades and formats. Long-lasting and high-pigmentation properties add to the allure of Lenphor products. Try it to turn your every day into euphoria!